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Case Study #1 - News website & mobile app
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Google Ad Manager / Ad Exchange (AdX) / AdMob / Private Marketplace (PMP)
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Advertising operation using GAM
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Technical Support (header bidding)
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Ad Layout Design / Proposal
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Acquisition of PMP budget
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Review of Advertising Revenue
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Add Video Advertising Vendor
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Recommendation widget optimization
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Advertising Operation
![Case Study 1.png](https://static.wixstatic.com/media/f7e448_ce293b5f51b443249b3b6690e54db167~mv2.png/v1/fill/w_600,h_406,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Case%20Study%201.png)
Case Study #2 - Finance website & mobile app
Google Ad Manager / Ad Exchange (AdX) / AdMob / Private Marketplace (PMP)
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Advertising operation using GAM
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Ad Layout Design / Proposal
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Acquisition of PMP and Ad Network
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Pricing floor optimization
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Opt-in the latest product / feature (First Look, Open Bidding)
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Review of Advertising Revenue
![Case Study 2.png](https://static.wixstatic.com/media/f7e448_6168dad9abe848fd80d7b17f9c7fa170~mv2.png/v1/fill/w_600,h_400,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Case%20Study%202.png)
![](https://static.wixstatic.com/media/f7e448_ec979ad703fe41f296fe09439cd69d0a.png/v1/fill/w_31,h_26,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/f7e448_ec979ad703fe41f296fe09439cd69d0a.png)
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