From influencer-to-influencer collabs and fan communities to next-gen commerce in influencer marketing and the use of data, here's a look...

New features enable publishers to maximize mobile app store optimization and progressive web apps functionality

Acqua Media, a Hong Kong-based publisher trading desk and part of the marketing business line of AnyMind Group, has today announced a partne

Competitor and hashtag analysis features added to CastingAsia’s social media analytics suite

Anime translated into English

Since the AR filter was introduced to Instagram in 2017, brands have used this function to engage with audience more intimately.

(Source: TOPick) YouTube即將調整廣告政策。（圖片來源：法新社） 影片平台YouTube廣告數目有所增加，其中網民所未必喜歡的強制觀看廣告（non-skippable ad），似乎未來將會愈來愈多，平台觀賞體驗勢受考驗。據科技網站Mashable報道，...

(Source: 數位時代) 我們身處在視覺溝通的風口浪尖，越來越多品牌將廣告資源，投注在這種5~15秒幻燈片式的呈現形式，這股風潮正在發揮商業廣告的效果，未來有可能會成為主宰社群世界的新霸主嗎？ 限時動態（Stories）在2019年將會超過動態時報，成為分享資訊的主流方...

(Source: B&T) The way people record, share and replay their lives has changed dramatically since the advent of Facebook-owned Instagram....

(Source: The DRUM) Maximising you Facebook advertising With all the noise and clutter on social media if you are not developing video ads...

(Source: TOPick) YouTube計畫新增一個全新、名為「Explore」（採索）的功能標籤，未來或取代現有「Trending」（熱爆影片）功能。（YouTube截圖） YouTube計畫新增一個全新、名為「Explore」（採索）的功能標籤，未來或取代現有「...

(Source: The DRUM) Online video viewing time in China set to reach one hour and 45 minutes by 2020 Chinese consumers will spend nearly...

(Source: 數位時代) |《抖音》第一次公布全球月活躍數字已達5億人，繼Facebook、Instagram後，成為第七個獲得該成績的社群App。近期除了悄悄轉型，在騰訊的步步緊逼下，抖音從電商切入，朝阿里巴巴靠攏。...

(Source: Digiday) The launch of Instagram’s IGTV has brought out the early adopter marketers. Companies like Chipotle, Nike, Netflix,...

(Source: 數位時代) Instagram正式宣布日活躍用戶達到十億人次，不僅用戶數持續飛快成長，還推出挑戰YouTube的影音平台「IGTV」，而Instagram是否能靠著這款秘密武器再度攀上另一個高峰呢？ 對Facebook來說擁有Instgarm這隻金雞母，宛...

(Source: AdAge) Taglines have been a hallmark of beer advertising for decades. Some of the classic ones, like "Great Taste, Less...

(文章轉載：TOPick） YouTube直播新增即時字幕功能。（YouTube） 看YouTube影片時無字幕會感到不方便？看片看到激動時，想與人分享內心小宇宙？YouTube昨新增了三個有關直播的新功能。包括YouTube直播實時Caption、Live...